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CLOSE WINDOW

Reporting to the Board on Your Move from Traditional to Modern Marketing

Moving to modern marketing: discover how to persuade the board to buy into an updated marketing approach

Reporting to the Board on Your Move from Traditional to...

By Alistair Norman Apr 24, 2014

analytics

All posts

Weekly Edition

Become a changemaker

Use the new rules of content marketing

56% of companies are paralyzed by disruption and change and are in a ‘digital impasse’. But change is the only constant. So how do we win in this new era? With the new rules.

Get the new rules

Latest Work.

eGuide: Cxense

Site: Tech Data

Video: Oracle

What’s trending?

Meet the CMO turning Crocs ‘from a meme to a dream’

An investment in social listening, a reappraisal of the classic clog and a successful debut on TikTok – as well as an organic boost from the streetwear scene – helped Crocs’ sales lift an unprecedented 20% year-on-year.

Meet the CMO turning Crocs ‘from a meme to a dream’

By The Drum Feb 26, 2020

CMO Interview

Why your startup should market content, instead of your product

Brand affinity marketing could be a way for you to stand out...

Why your startup should market content, instead of your product

By The Next Web Feb 25, 2020

Startup Growth

Three hallmarks of Red Bull’s social media content strategy

‘Brands as publishers’ is a concept that many marketers see as fruitless. But one brand that has certainly seen success from its own media is Red Bull.

Three hallmarks of Red Bull’s social media content strategy

By eConsultancy Feb 23, 2020

Content Strategy

The Ultimate List of Marketing Statistics for 2020

Looking for the latest marketing statistics and trends? HubSpot has you covered.

The Ultimate List of Marketing Statistics for 2020

By HubSpot Feb 22, 2020

Market Research