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Marketing metrics: symptoms of poor b2b marketing campaign performance

Discover the real story behind the numbers that make up your marketing campaign performance and why some things may just be too good to be true.

Marketing metrics: symptoms of poor b2b marketing campaign...


By Alistair Norman Aug 15, 2017

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b2b promotional campaigns

How the Best B2B Client & Agency Teams Implement Successful Marketing Campaigns

Discover 5 best practices for clients and agencies working together to implement successful B2B marketing campaigns.

How the Best B2B Client & Agency Teams Implement Successful...


By Alistair Norman Aug 8, 2017

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b2b promotional campaigns

B2B Marketing Campaign Fitness Drill

What you put in to a B2B marketing brainstorm defines what you get out of it - read about three key factors in successful idea generation.

B2B Marketing Campaign Fitness Drill


By Pete Winter Aug 1, 2017

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b2b promotional campaigns

5 Common Campaign Implementation Mistakes and How to Overcome Them [Slideshare]

Discover the mistakes B2B marketers make when implementing campaigns - and how to become the marketing wizard who overcomes them.

5 Common Campaign Implementation Mistakes and How to...


By Pete Winter Jul 25, 2017

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b2b promotional campaigns

How to Brief a Marketing Agency and create kickass campaigns [Slideshare]

Getting the most from your marketing agency comes down to one thing: a strong campaign brief

How to Brief a Marketing Agency and create kickass...


By Pete Winter Jul 20, 2017

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Digital Marketing Agency CMO's definitive guide b2b promotional campaigns

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