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8 content marketing trends manufacturing marketers need to know

George Houtappel, Vice President of Marketing at Solvay, discusses his thoughts on the future of content marketing in the manufacturing and chemicals industry

8 content marketing trends manufacturing marketers need to...


By Guy Little Dec 20, 2018

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Content Marketing CMO Interview Manufacturing

The top 10 content trends marketers in IT services need to know

The future of content marketing in IT services

The top 10 content trends marketers in IT services need to...


By Guy Little Dec 13, 2018

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Content Marketing CMO Interview

Deloitte CMO Annabel Rake on why staff need personalization just as much as your customers

Annabel Rake, partner, and CMO of Deloitte breaks down how the world of work is changing for employees and its impact on the marketing function.

Deloitte CMO Annabel Rake on why staff need personalization...


By Guy Little Dec 6, 2018

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Content Marketing CMO Interview

The 8 key trends shaping the future of content marketing for energy and utility brands

The water industry is embracing content marketing but what does the future have in store? Simon Cox, marketing director at Hydro International shares his thoughts...

The 8 key trends shaping the future of content marketing...


By Guy Little Nov 30, 2018

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Content Marketing CMO Interview Energy & Utilities

Fujitsu’s head of ABM on why personalization is the future and how content marketers can use ABM to achieve it

Andrea Clatworthy, head of ABM at Fujitsu, makes plain why personalization helps foster connections with your customers.

Fujitsu’s head of ABM on why personalization is the future...


By Guy Little Nov 28, 2018

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Content Marketing CMO Interview

If you’re a tech marketer, you need these 8 content marketing trends for 2019

Content marketing has evolved, with technologies having changed how we listen, educate, and help our audiences. Tim Lozier, marketing director at ETQ, give us the lowdown.

If you’re a tech marketer, you need these 8 content...


By Guy Little Nov 23, 2018

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Content Marketing CMO Interview

Thomson Reuters’ head of content and campaign marketing on why emotional marketing is an unmined gem

Antonia Wade, head of content and campaign marketing at Thomson Reuters, makes clear why B2B’s future is emotional marketing.

Thomson Reuters’ head of content and campaign marketing on...


By Guy Little Nov 21, 2018

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Content Marketing CMO Interview

The 8 content marketing trends software marketers need to know for 2019

Jaime Bailey, Vice President of Marketing at VHT, discusses the future of content marketing — including chatbots and A.I.

The 8 content marketing trends software marketers need to...


By Guy Little Nov 16, 2018

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Content Marketing CMO Interview

Microsoft CMO Scott Allen on the trends shaping the future of content marketing

Scott Allen, CMO of Microsoft, shares his views on why successful transformation relies on people and tools — not tech.

Microsoft CMO Scott Allen on the trends shaping the future...


By Guy Little Nov 7, 2018

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Content Marketing CMO Interview

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